Travelling up and down the UK, SupaLite visit their trade customers in their very own SupaLite Support Vehicle, showcasing their impressive products and developing trade counter relationships. That’s right, SupaLite come to you!
Driven by Carl Linney, SupaLite’s Business Development Manager, the SSV van features everything installers and trade partners need, from a roof sample to a full range of marketing materials, including product brochures, leaflets, and so much more.
Find out how SupaLite support their customers and hear from Carl himself about the most frequent questions he gets asked about SupaLite’s products, and the biggest misconceptions he encounters about the roofing industry.
How Did the Idea of the Van Come About?
The idea of the van came from Sales Director, Wes Clarkson. We attended The FIT Show in 2023, and many of our customers who came to visit us suggested they wanted to see our products, but without having to come to a trade show.
Essentially, our customers wanted a mini FIT Show to see our products, but instead of them coming to us, we would go to them.
This is where the idea of using a van to showcase our products originated from. The idea quickly became a reality, and before long, I became the driver.
What Type of Installers Do You Visit?
Our main customers who visit the van are trade installers. These are the individuals that we have fantastic relationships with. Whether they’re installers we’ve worked with for years, or brand-new SupaLite trade customers, we ensure they have everything they need.
We see a diverse range of people and installation companies of all sizes. We visit solo installers, to companies with 10 vans! It doesn’t matter whether you’re new to the industry, or have worked in the fenestration market for years, we’re here to provide our customer support to all.
The customer is our main focus. All our energy goes into supporting them. Training is the key to installers, and we can provide this.
Where Do You Visit?
We offer UK coverage, so no matter where our customers are based, we can travel to them. We attend open days, training days, and promotional events. The skies the limit!
Where we visit is driven by the demand of our customer base. One week, we could be in the North West, and the next, we could be at the other side of the country, all the way down South.
What Are the Most Common Questions Installers Ask About Your SupaLite Roof System?
One of the most asked questions I get when visiting customers is; what are the benefits of our SupaLite Roof System? I always answer with this… We truly believe our SupaLite Roof is the best in the market.
We’ve provided installers with a lightweight, easy-to-install solid roof which fits onto the existing conservatory window frame. This provides an insulated space that can be enjoyed all year round.
The SupaLite system is available with Tapco Slate or with ExtraLight tiles, making it seven times lighter than traditional roofing materials and five times faster to install!
The system is also fully tested and accredited for building regulations approval and can be delivered across the UK, on site and in full, within 7 days. This is always a big hit with our customers.
Another common question I get asked is how long does it take to install? It takes around 2-5 days, depending on site conditions.
What Are Frequent Misconceptions or Myths You Hear in the Industry?
The main myth and misconception I would say, are installers thinking under cladding and over cladding are okay. We strongly advise against this.
Both options can be extremely expensive for what they are, especially when a customer has both done. They also do not comply with building regulations.
Sometimes customers just want a quick fix, but in the long term, it’s not a good solution. Our SupaLite Tiled Roof System offers a complete roof replacement, creating a brand-new structure which is tested and compliant to current building regulations.
Are There Any New Products You’re Excited to Showcase?
September and October are exciting months for SupaLite as we’re launching some brand new products! We can’t wait. Keep your eyes peeled for the big reveal coming very soon!
If you want to find out more about SupaLite’s Support Vehicle, or if you would like to book a visit from Carl in the SSV Van, get in touch with SupaLite today on 01772 828060.
