Apeer has launched a brace of new product guarantees, initiatives that underline its status as the industry’s leading manufacturer of high-quality composite doors while delivering ultimate peace of mind for its customers and end users.
The introduction of a new 10-year anti-bow guarantee means that Apeer’s customers can now sell the brand’s extensive range of doors with even greater confidence that they will not suffer from the kind of costly remedial issues that are typically associated with some other composites on the market.
Similarly, its new 10-year paint warranty will allow customers to take full advantage of increasing consumer demand for colour, with the ability to reassure homeowners that their new front door will remain looking as good as new with just a minimal amount of maintenance.
The new guarantees, which are highlighted in Apeer’s latest product brochure, are in addition to the firm’s existing, 10-year product warranty and its 10-year guarantee for glass across the range.
Apeer’s Managing Director, Asa McGillian, explains more about the importance of the latest guarantees: “Warping and bowing are the Achilles heel of some composite door products, and can cause huge problems for installers if they have to return to fix remedial issues. That includes the cost of additional time on site, but also reputational damage.
“Composite doors should represent an easy win for installers, but many are running the risk of losing positive reviews from homeowners, just because their door suppliers are letting the side down.
“At Apeer, we’ve always been extremely confident in the strength of our composite doors,” he continued. “That’s because they are 60% thicker than other doors on the market, they feature seven layers of interwoven fibreglass skins that provide enhanced strength and durability and they are designed around a GRP and steel reinforced sash with a double rebated construction. Also, the foam density used within our own in-house sash manufacturing is nearly three times denser than the foam density typically used within slabs imported from the far east.
“The new anti-bow guarantee really helps our partners to demonstrate the quality of engineering that goes into Apeer doors, to their homeowner customers, as does our new paint warranty.
“We know that colour and finish play a huge part in the purchasing decision for consumers when choosing a new entrance door, and because we only use the best automotive grade paint for our products from one of the world’s largest manufacturers of high-quality paint, they can rest assured that it will not suffer from peeling, blistering or cracking for up to 10-years.”
Apeer’s range includes 62 x 70mm doors, 60 x 44mm doors, 20 options across the Residence Door Collection by Apeer and 16 products in its Kärben Hybrid Aluminium Entrance Door Collection, which is the first residential door to incorporate carbon fibre into its construction for optimum strength and rigidity.