Freefoam Building Products announce the launch of a new update to its website - With a fresh new look featuring video content to bring the manufacturing process to life, and easy to navigate search category blocks, all the information site visitors need is instantly to hand straight from the home page.
Using website analytics and feedback from users Freefoam analysed the most popular and most visited pages and have put those centre stage. Using simple blocks, that also contain further options when the user hovers over them, the main navigation now gets visitors straight to the pages they use most.
With such a wide product range information is key to site visitor satisfaction and the updated site contains a wealth of key documents and useful tools to help customers find the product they need. Here’s some examples of what is included.
TECHNICAL DATA: The site features a separate download section for all things technical. From fitting guides, fire certification and ISO accreditation to product specification and performance.
BROCHURES: All product brochures are available to view or download. Visitors can email them to clients or print off a pdf.
TECHNICAL FAQ’s: Freefoam have gathered together questions previously asked and grouped them in to product categories.
PRODUCT DIMENSIONS: You’ll find a section called CAD FILES where you can download pdf diagrams of all products, with exact measurements.
PRODUCT GUARANTEES: Our guarantees are some of the best in the industry. Go to our page dedicated to guarantees to find out the exact details. Everything you and your clients need to know from our 20 year standard guarantee to the 50 year extended.
Louise Sanderson, UK Marketing Manager summarised “We’ve seen a big increase in web traffic over the last 10 months and wanted to ensure our site was giving visitors the best online experience possible. This updated site gives us a platform to both showcase our business using professional high quality video, and to provide the detailed, specific product data that customers require.”