ERA, the Wolverhampton-based security expert, is donating £8,000 to Hope House Ty Gobaith Children's Hospices, and making it the company's nominated charity for 2021, for the second year running.
Hope House Ty Gobaith Children's Hospices supports families in Shropshire, Cheshire, Mid and North Wales who are either caring for a terminally ill child or whose child has died.
When the pandemic curtailed most of the fundraising activities ERA annually undertakes, the company's staff came up with a practical solution to the problem. It was agreed that this year, rather than give customers gifts this Christmas, they are instead going to give a donation to Hope House Ty Gobaith Children's Hospices.
Commenting on the donation, Simi Epstein, Director of Fundraising & Marketing at Hope House Ty Gobaith Children's Hospices said: “We were completely stunned at the staggering donation of £8,000 which we received from ERA Home Security and I cannot begin to put into words how grateful we are. Their generosity has reminded me that not everything has changed, and we continue to have loyal supporters who provide the financial help we so desperately need. I find this knowledge comforting as I look ahead and I would like to thank everyone involved for restoring my faith that together we will make it out the other side stronger and better and most importantly that no family will face the death of their child alone.”
It costs £6.5 million every year for the charity to operate, and 86% of this is spent on care. Approximately one month's income comes from statutory sources and for the other 11 months of the year the charity is dependent on public support. The organisation's ambition is to raise an additional £2.5 million each year to make sure it reaches every child and their close relatives who need help in the region.
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