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Crystal Launches New Window & Door Centres

Crystal is a manufacturer of made to measure PVC-U and aluminium windows, doors and conservatories. 
Products are manufactured in a state-of-the-art manufacturing facility to the highest quality standards. We provide high performance, high quality and genuine value for money products – all suitable for the new build, refurbishment and construction industries. 
Our range includes casements, vertical sliding sash, tilt and turn and fully reversible windows, residential, French, bi-fold and patio doors, conservatories, solid and lantern rooms, all available in a huge range of styles, colours and glazing options.
At Crystal we understand that some builders merchants may not want to ‘get involved’ with this product range, they understand the opportunities, but do not have the knowledge or time to take their share of a £5b marketplace. We have a solution... we will do it for them! We have recently launched Crystal Window & Door Centres, a centre located at a builder’s merchants dedicated to selling our products.
Kevin Cornwall, Crystal’s National Window Centre Manager, says “By talking directly to the ‘end-user’ we have the opportunity to understand their needs, build trust, determine needs and present a solution, and more importantly close the sale!  We’re building a strong network of centres across the UK, manned by experts who provide help and support.  We have many more planned, so watch this space!”
Kevin Morgan, Crystal’s Group Commercial Director’ added “We understand the merchant sector having worked with them for the last decade.  Builders are regularly buying windows and doors, but not necessarily from the merchant – we want to change that.  We want the builder to buy windows and doors alongside their bricks and blocks.  This new initiative is exciting and our partnership with merchants will ensure both businesses take advantage of each other’s expertise and above all grow sales!”






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