Consumer Inspiration With My Residence Magazine
The Residence Collection have just launched My Residence, a new 36-page lifestyle magazine packed full of ideas and content, to inspire consumers and help trade partners realise more sales.
As a brand that’s synonymous with panache and style, this latest publication has been a huge hit with the trade and consumers thanks to the number of social media case studies, before and after imagery and a big focus on colours and paints. Plans are now underway to make this a regular publication, with seasonal differences real Instagram Homes and topical articles.
The Residence Collection are also in the process of updating their brochures for R2, R7 and R9 with the promise of new imagery, which truly captures the unique nature of this inspirational and beautiful window and door range.
Sarah Hitchings, sales and marketing director commented: ‘The response to the My Residence Magazine has been staggering, some trade partners even suggesting it’s our best publication yet! We’re very much a consumer facing brand in the way that we think and present our products and if you see our social media footprint, you can immerse yourself in the interactions between proud homeowners, trade partners and influential designers.’
She continued: ‘With new photography and the return to an entrepreneurial led business after the management buy-out, we’re looking to have an exceptional year and in sharing the considerable success with our valued trade partners.’