Tradesmith’s New ‘Why Tradesmith?’ Brochure
Tradesmith, trade fabricator of finely-crafted windows and doors, has introduced a ‘Why Tradesmith?’ brochure. The new brochure is designed to help installers sell more to the fast growth sectors in the market.
At the start of 2018, the company reviewed the market to identify strong growth sectors, such as homeowners whose homes have risen substantially in value over the years, and the products and brands it fabricated. Seeing strong growth in colour and high-end products, Tradesmith strengthened its line-up to offer a wide range of the best flush sashes and heritage windows and doors for character homes and period properties; premium composite doors; aluminium doors and windows, sliders and bifolds; and slide and fold doors and windows, so customers would have all the high-end products and in-demand brands they needed to win profitable business and grow. The company sharpened its service too, so customers could offer a real-time service in keeping with the rapid response service homeowners have got used to today.
“Installers aren’t used to such a combination of brand, product choice, and reliable fast-response service,” explains MD Mark Hutchinson, “so we needed an effective way to tell them. That’s why we decided on this brochure. When they see the in-demand products, the amazing colour range, the big-name brands and the choice of service levels, including our Amazon-fast Next Day service, they realise how much more competitive they’ll be, and they give us a call. Our growth has been phenomenal since we implemented this new strategy.”
“People who haven’t seen our factory, delivery vehicles or website recently will see that we’ve refreshed our logo and style, so we look the business too,” says Mark.
To get your new brochure call 01323 849123, visit and follow @TradesmithLtd.