Residor's New Marketing and Showroom Support Programme
Residor, the mid-market GRP door from Solidor Group, now benefits from a new and free marketing and showroom support programme, which is designed to help installers generate and close more sales.
This mid-market GRP door has seen sales rise significantly over the last 18 months and this new and free marketing and showroom support programme has been developed to further ignite the success in the Residor brand. A detailed comprehensive brochure based on the styling that has made Solidor so successful and a website that also shares a common platform including online Door Designer, have already been a big hit with the trade and consumers alike.
There is also the offer of showroom support in the form of sample doors which are helping to generate further brand penetration for the well specified Residor composite door as Group head of sales and marketing, Gareth Busson points out: ‘Residor is the ultimate mid-market GRP door with a double thickness skin at 3.6mm, along with an Ultion cylinder as standard, making it arguably the most secure door of its type, yet at a competitive price point.
He continued: ‘We now also have the marketing and showroom support credentials to help our customers sell more, as we have done so successfully with Solidor and are looking for further partners to continue this period of strong growth. It’s the ultimate GRP door in terms of specification, marketing support and also through our world class OTIF levels which have averaged 99% this year and so there’s a good reason for installers to make Residor the GRP door of choice.’